Experience Design

“Want your users to fall in love with your designs? Fall in love with your users.”

- Dana Chisnell

In the era of digital transformation we infuse imagination and technology.

User First Approach

Let's work together

User Experience Design

Great design is essential to business. Our design-thinking lead process permeates our organization and culture. Our designers converge their design and business skills with your industry insight to create simple and memorable experiences for your users and customers.

User Interface Design

We incorporate the perspective of the user and the subtleties of brand communication into the overall web design

User Research

We add context to the user experience design process by inspecting user requirement.

UX Assesment

We examine and deliver critical documentation you need to begin to truly optimize your website for conversion. Our usability assessment identifies problems and we make recommendations based on user behavior.

Usability Testing

By conducting research through primary and secondary methods and usability tests, we help to build an in-depth understanding of the product.

Competitive Analysis

We identify your competitors and evaluates their strategies to determine strengths and weaknesses relative to your brand

Design Process

We use the power of design and technology to solve complex problems and transform business

Discover

We connect with you to better understand your intended product, business and users to uncover breakthrough insights. It helps us to kick-start our collaboration, identifying requirements and define next steps. We take the time to learn about your goals, ask the right questions to understand your business & competition, empathise with your users and identify pain points that you are seeking to address.

Define

We draw insights from the research data and craft a product roadmap that solves problems like no other existing products. At this stage we define the “Area of Focus” where we infer why are we leading in a specific direction. Understanding and communicating clearly the end user needs help to confirm all the pre-defined assumptions are valid.

Design

It's all about bringing emotions to logic. We map empathy and cognitive science to derive a product that is user friendly and appealing. The stage where you see all your ideas coming to life. With an iterative approach of testing and designing, we create a workable solution that works for both business and end users.

Deliver

This phase includes creation of digital assets and content that lead to the final visual solution. Testing sessions are conducted in order to validate the initial alpha version of product with stakeholders and end users. Following which during beta phase, development ready assets are created that can be passed to realise an actual product.

Services